01Project overview
The brief
Santa Place sells Christmas trees, baubles, lights, garlands, decorations and handmade gifts to customers in Bulgaria, Greece and Romania. The season is short, so the store has to be ready and visible before demand peaks.
What we built
A multilingual WooCommerce store with a custom language switcher instead of paid translation plugins, plus full SEO through our MetaGenome plugin and product structured data.
An affiliate programme, customer reviews, dual BGN / EUR pricing and full tracking through Tag Manager, GA4 and the Meta Pixel support paid and partner sales.
02Key features
- Bulgarian, Greek and Romanian versions
- Custom language switcher
03How it's built
Visitor
Browser or phone
CMS & e-commerce
WordPress · Custom language switcher
- SEO & analytics
- DRTSWebWorks SEO MetaGenome